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The Corporate Battle Over the Cable News Network Reveals The Extent to Which Dysfunctional American Journalism Truly Is.

On Thursday evening, as rumors swirled concerning an incident at Brown University, CNN’s Kaitlan Collins took to social media, noting the confusion and pointing viewers to her channel's 9pm newscast.

While the network is hardly a flawless news source, her statement rang true for numerous observers. It remains one of the outlets where one can locate reality-based and largely reliable reporting – notably during crises like the one unfolding in the vicinity of a New Hampshire storage facility.

An Uncertain Position During a Corporate Struggle

Yet the news network, now 45 years old, finds itself in a uncertain state as two giant media empires battle over ownership of its parent company, Warner Bros Discovery.

Regardless of who wins, the destiny of CNN has been drawn into a high-risk game of corporate ownership, instead of as a question of what helps the information-seeking public.

“This is yet another example of the deep structural problems with roots in decades of policy decisions,” said Victor Pickard, author of “Democracy Without Journalism?” and a media policy professor at the University of Pennsylvania.

The debate about who will own Warner Bros Discovery – could it be Netflix or Paramount Skydance? – overlooks a more important point.

“The narrative is crafted as a corporate drama with influential figures as the main characters, but there is very little discussion of the common good,” Pickard added.

The Complicating Element: Political Influence

This situation is complicated by Donald Trump’s opinions about a network he has frequently denounced as perhaps his primary “fake news” foe.

Recall the shouts of “CNN sucks!” at his rallies, his team's disciplinary withdrawal of reporter Jim Acosta’s press credentials, or his sparring with Collins in press briefings.

Trump now claims that the network requires new ownership. This can be interpreted as ownership that will shield him from journalistic oversight. That is part of why he seems to favor Paramount Skydance, which has made a hostile bid.

There is a basis to favor that suitor more. For one thing, it is led by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.

The company, parent of CBS News, also recently appointed the conservative Bari Weiss, famous for her “anti-woke” beliefs, as the editor-in-chief of that historic news network.

A Possibility of More Turmoil

It is important to note, if Netflix wins, CNN and other cable outlets would first be spun off into a independent unit. That would be a welcome development to many at the network, but it’s far from a safe harbor. That structure could pave the way for CNN for another sale. The cycle continues.

According to Timothy Wu, a lot of this is a violation of antitrust statutes, anyway. The prominent critic of big tech’s dominance stated that competition laws should prohibit both deals.

“Each proposed deal would be detrimental to the country, and both should be opposed by regulators,” Wu recently wrote.

The Bigger Problem and a Path Forward

No matter the outcome with this particular battle, the larger issue remains.

“Our current system is a highly anti-democratic system, but we shouldn’t give in to learned helplessness,” Pickard emphasized. Policy decisions – from the 1930s and 1940s – helped to build this profit-obsessed monster, and revised policy decisions can address it.

Is this likely in an era where the head of the FCC refuses to acknowledge that the agency is independent? Reform is a distant prospect now, but that is not to say it will be impossible forever.

Policies that bolster independent news organizations, aid local journalism, fund public media, and prohibit the consolidation of media power in very few hands are within reach – they are vital for a functioning democracy.

In the world of media ownership, bigger isn’t better. And news organizations such as CNN cannot be pieces in the newest acquisition battle.

AL
By

Alyssa Larson

Lead developer and tech strategist with over 12 years of experience in enterprise software solutions.

FieldEx Technologies

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